Short Answer

Both the model and the market expect Trump to say "Bad Bunny" this month, with no compelling evidence of mispricing.

1. Executive Verdict

  • Trump often repeats attacks on prominent entertainment figures.
  • Bad Bunny's past criticisms and endorsements fuel Trump's rhetoric.
  • Bad Bunny's Super Bowl show may provoke a Trump response.
  • Trump seeks to target Latino voters with cultural rhetoric.
  • Trump's prior Bad Bunny criticism generated significant engagement.

Who Wins and Why

Outcome Market Model Why
Bad Bunny 9.0% 8.5% Market higher by 0.5pp

Current Context

Donald Trump critically commented on Bad Bunny's Super Bowl performance this month. He publicly criticized the Super Bowl LX halftime show, which occurred on February 8, 2026, describing it as "absolutely terrible, one of the worst, EVER!" and "an affront to the Greatness of America." Trump also stated that "Nobody understands a word this guy is saying" and characterized the dancing as "disgusting" [^]. News articles published as recently as February 15 and 16, 2026, continue to explore the "Trump vs Bad Bunny" feud, examining its cultural and political implications, particularly concerning upcoming midterm elections [^]. Prior to the event, Trump had indicated he would not attend the Super Bowl, claiming Bad Bunny and Green Day "sow hatred" [^].
The controversy highlights cultural clashes and political strategizing. The public is seeking details of Trump's specific remarks and information about Bad Bunny's performance, which prominently featured Spanish-language music, celebrated Puerto Rican heritage, and concluded with a pan-American message [^]. Bad Bunny himself had previously voiced criticism of the Trump Administration and Immigration and Customs Enforcement (ICE) [^]. Political analysts suggest Trump's strong reaction "captures something important about our political moment," indicating he is "befuddled and uncertain how to proceed" in the ongoing culture war surrounding immigration [^]. Javier Palomarez, president of the US Hispanic Business Council, characterized Trump's comments as "another illustration of a president who is woefully shooting himself in the foot" concerning engagement with Latino voters [^]. Cultural commentators emphasize that Bad Bunny's performance, by centering on Spanish and Puerto Rican culture, challenged the traditional dominance of English and Anglo culture on major American stages [^].
Future public platforms could see Trump reiterating cultural grievances. While there are no specific upcoming events tied to Trump mentioning Bad Bunny again, he is scheduled to deliver a State of the Union address next week (after February 19, 2026), an event some Democratic lawmakers plan to boycott [^]. Additionally, Trump has been campaigning in states such as Georgia, which has a special election on March 10, 2026 [^]. These public platforms could provide opportunities for him to express similar cultural grievances. Common concerns include the potential impact of Trump's rhetoric on Latino voters and whether these comments could alienate a demographic vital to his political support [^]. Debates also revolve around the role of culture and language in national identity, particularly in light of Bad Bunny's performance challenging traditional American cultural norms on such a large platform [^]. The ongoing "culture war" remains a central theme, with discussions analyzing how Trump's criticisms fit within broader conservative responses to progressive cultural expressions and immigration policies [^].

2. Market Behavior & Price Dynamics

Historical Price (Probability)

Outcome probability
Date
This market is defined by a strong overall downward trend and a single, pivotal volatility event. Initially trading as a coin-flip at 51.0%, the price experienced a massive 37.0 percentage point spike to a peak near 88.0% on February 8. This surge was driven by trader anticipation immediately following the Super Bowl, as Donald Trump began posting critically about the halftime show, making it seem highly probable he would explicitly name the performer, Bad Bunny. However, this peak was short-lived and acted as a major resistance level. The market then experienced a catastrophic collapse over the following 48 hours, plummeting to 30.0% as traders digested that Trump's extensive criticisms referred to the artist indirectly (e.g., "this guy") but deliberately avoided using the specific name "Bad Bunny," thus failing to meet the market's resolution criteria.
Since that event, the price has continued to bleed downwards to its current low of 8.0%, which is now acting as a support floor. The high total trading volume of over 714,000 contracts, combined with increasing volume on recent down days, suggests strong market conviction behind the downward trend. The market sentiment has shifted decisively from initial uncertainty to a strong consensus that the primary opportunity for Trump to say the name has passed. The current low price indicates that traders believe the news cycle has moved on and the probability of him specifically saying "Bad Bunny" before the end of the month is now minimal.

3. Significant Price Movements

Notable price changes detected in the chart, along with research into what caused each movement.

📉 February 10, 2026: 10.0pp drop

Price decreased from 40.0% to 30.0%

Outcome: Bad Bunny

What happened: The primary driver of the 10.0 percentage point drop in the "Will Trump say "Bad Bunny" this month?" prediction market on February 10, 2026, was Donald Trump's social media activity [^]. On February 8, 2026, Trump posted extensively on Truth Social, criticizing Bad Bunny's Super Bowl halftime performance and explicitly stating, "Nobody understands a word this guy is saying, and the dancing is disgusting" [^]. This direct and unambiguous mention of "Bad Bunny" by Trump on a prominent social media platform preceded the price movement [^]. The subsequent drop suggests the market either initially over-reacted with an even higher "Yes" probability or adjusted downward as participants evaluated the definitive nature and context of his statements against the specific resolution criteria of the prediction market [^]. Social media was the primary driver of this price move [^].

📉 February 09, 2026: 43.0pp drop

Price decreased from 81.0% to 38.0%

Outcome: Bad Bunny

What happened: The primary driver of the prediction market price movement was Donald Trump's social media activity on February 9, 2026 [^]. Following Bad Bunny's Super Bowl halftime performance on February 8, 2026, Trump posted extensively on Truth Social, explicitly criticizing the artist and his performance [^]. He referred to the show as "absolutely terrible, one of the worst, EVER!" and remarked that "nobody understands a word this guy is saying," directly mentioning "Bad Bunny" by name in these widely reported comments [^]. These posts from a key figure, published on his personal social media platform, directly fulfilled the "Yes" condition of the market [^]. This social media activity led the news cycle and would typically cause the "Yes" contract price to surge to 100%, resolving the market [^]. However, the reported 43.0 percentage point drop in price for the "Yes" outcome is logically inconsistent with Trump having explicitly said "Bad Bunny" on that date, as such an event should have caused the price to increase to 100% [^]. While Trump's comments were the undeniable catalyst for market activity, the reported price drop contradicts the clear fulfillment of the market's "Yes" condition [^]. Social media was the primary driver of information regarding the market's resolution [^].

📈 February 08, 2026: 37.0pp spike

Price increased from 51.0% to 88.0%

Outcome: Bad Bunny

What happened: The 37.0 percentage point spike in the prediction market "Will Trump say "Bad Bunny" this month?" on February 8, 2026, was primarily driven by Donald Trump's social media activity [^]. On February 8, 2026, Bad Bunny headlined the Super Bowl LX halftime show [^]. Following the performance, Trump posted on Truth Social, criticizing the show as "absolutely terrible," "disgusting," and an "affront to the Greatness of America," explicitly mentioning Bad Bunny [^]. This direct and high-profile social media commentary from Trump, coinciding with Bad Bunny's performance and the prediction market's closing date, was the primary driver of the price movement [^]. Social media was the primary driver [^].

4. Market Data

View on Kalshi →

Contract Snapshot

This market resolves to YES if Donald Trump says the phrase "Bad Bunny" at any point during March 2026. It resolves to NO if he does not say "Bad Bunny" at any point within that month. The observation period for this market spans the entire month of March 2026; the provided content does not specify any special settlement conditions or verification methods beyond the phrase itself.

Available Contracts

Market options and current pricing

Outcome bucket Yes (price) No (price) Implied probability
Bad Bunny $0.09 $0.92 9%

Market Discussion

People are actively discussing and debating whether Donald Trump would say "Bad Bunny" this month, primarily stemming from Bad Bunny's Super Bowl Halftime Show on February 8, 2026 [^]. Donald Trump indeed commented extensively on the performance via Truth Social, calling it "absolutely terrible," "disgusting," and "a slap in the face to our country," and criticized the performance for being mostly in Spanish [^]. This strong reaction fueled discussions across social media platforms like Reddit, with users noting Trump's "meltdown" over the show [^]. Furthermore, prediction markets, such as those on Coinbase and Kalshi, specifically feature markets on whether Trump would say "Bad Bunny" before March 1, 2026, indicating active speculation and betting on this very event [^].

5. How Often Does Trump Repeatedly Attack Entertainment Figures?

Distinct Figures Targeted68 (across 24 months) [^]
Average Attack Frequency5.1 attacks per month (24-month period) [^]
Repetition Rate43% of 30-day windows (24-month period) [^]
Donald Trump frequently repeats attacks on entertainment figures over short periods. Over a 24-month period spanning from 2024 to early 2026, quantitative analysis of his Truth Social posts and rally transcripts revealed attacks on 68 distinct entertainment figures, occurring at an average rate of 5.1 times per month. A significant pattern observed was the high propensity for repetition: 43% of all 30-day windows included at least one instance of Trump attacking the same figure more than once. This consistent, repeated targeting is a statistically significant characteristic of his public discourse.
Specific entertainment figures, especially political commentators, face repeated attacks. These targets frequently include late-night television hosts and performers known for political commentary [^]. For instance, Jimmy Kimmel was a persistent target throughout 2025, enduring multiple attacks, including one period with three distinct attacks [^]. More recently, Bad Bunny received critical mentions four times in February 2026 following his Super Bowl halftime performance [^]. Stephen Colbert also faced three attacks in July 2025 concerning rumors about his show's cancellation [^]. Trevor Noah, another late-night host, was described as a 'total loser' and 'pathetic' in February 2026 [^].

6. What Provocations Could Spur Trump's Bad Bunny Comment Before March 2026?

Prediction Market DeadlineMarch 1, 2026 [^]
Better Represents America PollBad Bunny 42%, Trump 39% (Yahoo/YouGov poll [^])
Bad Bunny's Next Major EventMarch 7, 2026 (Spotify Billions Club Live [^])
Donald Trump is likely to comment on Bad Bunny before March 1. There is a moderate to high likelihood that Donald Trump will make a public statement mentioning 'Bad Bunny' before March 1, 2026. This potential comment is primarily driven by the recent Yahoo/YouGov poll, which indicated that more Americans believe Bad Bunny 'better represents America' than Trump [^]. Trump's established pattern of reacting to polling data and media narratives that challenge his public image is identified as a significant catalyst for a follow-up comment. The most probable scenario includes a post on his social media platform or a comment during a media availability, where he would likely address and dismiss the poll while reiterating his criticism of the artist.
Bad Bunny has no scheduled appearances that could provoke a response. A comprehensive review of Bad Bunny's publicly announced schedule shows no major media appearances, interviews, or performances between the present date and the March 1, 2026, deadline. His confirmed high-profile events, such as the Spotify Billions Club Live in Tokyo on March 7, 2026, occur outside the specified timeframe [^]. Furthermore, Rimas Entertainment, Bad Bunny's label, has adopted a strategy of corporate silence. This approach allows the artist to be the sole voice on relevant matters and safeguards broader commercial interests [^].

7. What is the Analytical Blueprint for Media-Market Correlation?

Data Availability for AnalysisNot available for Feb 8-20, 2026
Report's Primary ContentOutlines analytical models and methodologies
Prediction Market LinkageCurrently speculative without historical data
Empirical data for the 'Trump vs. Bad Bunny' topic is currently unavailable. Analysis of the 'Trump vs. Bad Bunny' media cycle, specifically for the primetime period of February 8-20, 2026, is not yet possible due to temporal constraints. The necessary real-time and backward-looking empirical data for Fox News, Newsmax, and OAN has not been processed or is currently inaccessible in archives. As a result, correlations with hypothetical future comments, such as one from February 14, 2026, cannot be analyzed, as they refer to non-existent events or future unprocessed data.
This document serves as a methodological blueprint rather than findings. Given the data unavailability, this report details the precise analytical models and data acquisition strategies that will be employed once relevant broadcast data becomes accessible. These frameworks include quantifying daily mention volume on primetime television networks, analyzing media decay curves, and performing sentiment analysis using natural language processing (NLP) models. Until historical time-series data from February 8th onwards is accessible, any current assessment linking media coverage to the 'Will Trump say 'Bad Bunny' this month?' prediction market remains entirely speculative, and advanced analyses like quantitative correlation via Granger causality tests cannot be performed. A definitive, data-driven analysis can only be produced once the specified time period has elapsed and all broadcast data has been archived and processed.

8. What is the Sustained Base Demand for Trump's 'Bad Bunny' Rhetoric?

Trump Truth Social Likes47,400 [^]
Super Bowl LX Social Mentions1.87 million [^]
Prediction Market 'Yes' Probability8% [^]
Donald Trump's criticism of Bad Bunny generated substantial base engagement. Trump's Truth Social post criticizing Bad Bunny's Super Bowl LX halftime show garnered 47,400 likes and 12,000 reposts [^], with his son's amplification on X reaching 2.5 million views [^]. The halftime show became the most discussed aspect of Super Bowl LX, accumulating 1.87 million mentions, or 36% of total social conversations [^]. This issue highlighted a stark partisan divide, as a Yahoo/YouGov poll showed 42% of respondents believed Bad Bunny better represents America compared to 39% for Trump [^], and approval rates split drastically between Democrats (74%) and Republicans (16%) [^].
The Bad Bunny controversy serves as a proxy for broader cultural grievances. This sustained engagement indicates that the "Bad Bunny" controversy has become a significant proxy for broader cultural values among Trump's supporters. A key indicator of this dynamic was the failure of the Kalshi prediction market, which assigned only an 8% probability to Trump mentioning Bad Bunny, significantly underestimating his willingness to engage in this cultural battle [^]. The issue is now integrating into Trump's broader Grievance Lifecycle, where it serves as a new example within existing narratives of cultural warfare. While direct mentions of the artist may decrease, the underlying themes of cultural conflict are expected to persist, fueling continued demand for such rhetorical engagements.

9. What Cultural Rhetoric Will Trump Target Latino Voters With in February 2026?

Trump Latino Support (2024)Estimated 48% (up from 36% in 2020) [^]
Top Latino Voter PrioritiesEconomy, healthcare, cost of living [^]
Latino Support for Legal StatusMajority support for Dreamers and undocumented immigrants [^]
Donald Trump will likely use upcoming platforms to discuss cultural issues. There is a high probability (90-95%) that he will address general cultural topics targeting Latino voters in his February 2026 communications, including the State of the Union address and subsequent media appearances. This strategy aligns with his established approach of blending cultural conservatism with economic populism, which notably contributed to an estimated 48% support among Latinos in 2024, an increase from 36% in 2020 [^]. However, it is considered extremely unlikely (less than 10% probability) that he will include specific, non-confrontational pop culture name-drops, such as 'Bad Bunny,' as this could appear inauthentic and counter-productive to his values-based messaging [^].
Core cultural rhetoric will emphasize patriotism, assimilation, and traditional values. Trump is expected to promote themes of patriotism, assimilation, and the 'American Dream,' appealing to national identity and English primacy [^]. His messaging will also likely invoke traditional values centered on family and faith [^], alongside strong anti-'woke' stances, particularly targeting Diversity, Equity, and Inclusion (DEI) initiatives, which tend to resonate with a segment of Hispanic Republicans [^]. Regarding immigration, discussions are highly probable (85-90%) to focus on border security and criminality. This presents a nuanced challenge, as polling indicates a majority of Latino voters support a pathway to legal status for Dreamers and undocumented immigrants [^].

10. What Could Change the Odds

Key Catalysts

Several factors could lead Donald Trump to mention "Bad Bunny" before March 1, 2026 [^] . Bad Bunny has a well-documented history of criticizing Trump, including an explicit "F–K DONALD TRUMP!" statement in 2020 and an endorsement of Kamala Harris [^]. His recent high-profile Super Bowl Halftime Show performance in early February 2026 reportedly featured a political message [^]. Trump often responds to celebrity criticism, especially when it touches on his policies or image [^]. Furthermore, Trump's characteristic communication style, often spontaneous and direct during rallies or media appearances in late February, could lead him to name-check Bad Bunny if renewed media attention focuses on the artist's anti-Trump stance [^]. Conversely, several elements could prevent Trump from mentioning Bad Bunny [^]. A significant development, such as the release of Jeffrey Epstein files on February 16, 2026, reportedly including Trump's name, could dominate news cycles and Trump's discourse, diverting his attention from pop culture figures [^]. If there are no new or further significant provocations from Bad Bunny or related news capturing Trump's attention in the remaining days of February, he might lack a reason to mention him [^]. Additionally, Trump or his campaign team might strategically avoid engaging with a vocal critic like Bad Bunny, viewing it as an unnecessary elevation of the artist's platform or a distraction from more pressing political messages [^].

Key Dates & Catalysts

  • Expiration: March 01, 2026
  • Closes: March 01, 2026

11. Decision-Flipping Events

  • Trigger: Several factors could lead Donald Trump to mention "Bad Bunny" before March 1, 2026 [^] .
  • Trigger: Bad Bunny has a well-documented history of criticizing Trump, including an explicit "F–K DONALD TRUMP!" statement in 2020 and an endorsement of Kamala Harris [^] .
  • Trigger: His recent high-profile Super Bowl Halftime Show performance in early February 2026 reportedly featured a political message [^] .
  • Trigger: Trump often responds to celebrity criticism, especially when it touches on his policies or image [^] .

13. Historical Resolutions

Historical Resolutions: 50 markets in this series

Outcomes: 40 resolved YES, 10 resolved NO

Recent resolutions:

  • KXTRUMPSAYMONTH-26MAR01-WIND: YES (Feb 09, 2026)
  • KXTRUMPSAYMONTH-26MAR01-TRUMR: YES (Feb 09, 2026)
  • KXTRUMPSAYMONTH-26MAR01-TRUM: YES (Feb 09, 2026)
  • KXTRUMPSAYMONTH-26MAR01-TRAN: YES (Feb 05, 2026)
  • KXTRUMPSAYMONTH-26MAR01-SLEE: YES (Feb 05, 2026)